Tournament apparel • boat stores • custom programs

Artist Portfolio

Original Art, Built to Perform.

From precise boat line art to full custom tournament artwork, every piece is developed for boats, tournaments, private clients, and apparel.

Folded Bermuda Billfish Blast tournament shirts with original marlin artwork.

Discover the Work

Three Ways a Story Becomes Art.

Zorro sportfishing yacht illustration with the boat name in gold lettering.

01

Boat Line Art & Transoms

Accurate profile and distinctive boat-name identities built to feel unmistakably yours.

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Offshore World Championship tournament artwork with billfish, flags, and event lettering.

02

Tournament Original Artwork

Original event art that captures the location, target species, energy, and competitive identity.

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One-of-one private commission artwork of a sportfishing yacht and leaping blue marlin.

03

Private Client Custom Artwork

One-of-one illustration developed around a personal story, milestone, crew, or vessel.

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Salt Shaker sportfishing boat line art shown in outline and finished transom identity.

Boat Line Art + Transom Designs

Built From Your Specs.

Every boat has a recognizable silhouette, structure, and personality. The artwork begins by studying those details, then refining them into a clean, display-ready identity that remains accurate and expressive.

Side-Profile Line Art

Detailed outlines developed from clear reference photography and owner specifications.

Transom + Boat Name Design

Typography and graphic elements tailored to the name, artwork, and owner needs for the vessel.

Apparel-Ready Compositions

Artwork engineered for shirts, hats, decals, digital promotion, and additional brand applications.

Accuracy First. Personality Always.

A Clear Project Story

From Reference to Recognition.

Photograph of the owner's center-console boat used as artwork reference.

01

Reference Boat

Study the profile, key components, deck layout, tower, and defining features.

Refined center-console boat line art drawn from owner reference photography.

02

Refined Line Art

Translate the vessel into a clean, proportioned illustration.

Fired Up boat line art paired with custom transom lettering and graphics for Galveston, Texas.

03

Transom Identity

Pair the boat with custom lettering, graphics, and regional details.

Fired Up artwork applied to white long-sleeve performance shirts.

04

Final Application

Prepare the artwork for apparel, signage, and coordinated brand use.

Tournament Original Artwork

Art That Carries the Event.

A tournament deserves more than a generic graphic. The strongest artwork reflects the fishery, location, atmosphere, and competitive identity of the event.

Don Combs Annual Wahoo Roundup tournament artwork with eagle and wahoo illustration.

From Original Artwork to a Complete Event Presence

One Original. A Complete Visual System.

Original Tournament Key Art

The primary artwork that anchors the event identity.

Apparel + Merchandise Graphics

Front, back, sleeve, and headwear treatments prepared for production.

Sponsor + Creative Assets

Partner marks, layout support, and print-ready creative files.

Social + Promotional Applications

Digital graphics for promotion, recap, and event communication.

Wahoo Roundup tournament artwork printed on gray performance long-sleeve shirts.

Apparel Application

Tournament artwork shown on the garment it was produced for.

Northeast Florida Marlin Association game fish club sponsor mark with marlin illustration.

Sponsor Application

Club and partner marks built from the same event artwork.

Anglers displaying a landed wahoo during tournament competition.

Digital Promotion

Promotional and recap imagery for event communication.

Private Client Custom Artwork

One Story. One-of-One Artwork.

Some projects begin with a boat. Others begin with a person, a memory, a milestone, or an idea that has never existed. These commissions are developed collaboratively and created to feel completely personal.

Personal

Built around the people, places, and story you want the piece to tell.

Collaborative

Developed through conversation, drafts, and refinement.

Production Ready

Prepared for apparel, prints, digital use, and additional applications.

Keep Dreaming private commission artwork with the yacht, blue marlin, and Stuart, Florida identity.

Selected Work

Explore the Details.

Boat art, tournament artwork, and private commissions — each piece built around the story behind it.

All work · Boat art · Tournaments · Private clients

Star Brite sportfishing boat line art with transom name treatment.

Star Brite

Boat line art and transom identity

2026 Los Cabos Billfish Tournament artwork with billfish and event illustration.

Los Cabos Billfish Tournament

Tournament original artwork

Private client commission artwork combining a sportfishing boat, billfish, and American flag motif.

Private Commission

Private client artwork

Bermuda Big Game Classic tournament artwork with billfish and Bermuda flag.

Bermuda Big Game Classic

Tournament original artwork

Kraken full custom artwork with a sportfishing boat and octopus illustration for Kona.

Kraken

Full custom artwork for Kona

Original tournament key art with an engraved gold ring, billfish, and Bahamian flag.

Tournament Key Art

Original event artwork

Portrait of marine illustrator Jose Farnot outdoors.

Meet the Artist

Jose Farnot

Founder + Creative Director at Farnot Studio

Jose Farnot is a marine-focused illustrator, graphic designer, and brand strategist with 15+ years of experience transforming stories from the water into distinctive visual identities. As a Graphic Designer for Florida’s largest saltwater fishing tournaments, he has developed campaign artwork for fishing teams, private clients, tournaments, and brands across the United States, Puerto Rico, Costa Rica, and Nicaragua.

Through Farnot Studio, Jose approaches each project as both an artist and a creative partner. He studies the boat, location, species, audience, and personality behind the story before building artwork designed to feel authentic, memorable, and ready for real-world application.

“The details make the story believable.”

Jose Farnot signature.

CRA × Farnot Studio: original art supported by premium apparel, embroidery, and custom gear.

Angler aboard a boat holding a landed fish while wearing custom tournament apparel.

Bring Your Story to the Surface.

Tell us about the boat, tournament, team, memory, or milestone behind the idea. We’ll help define the creative direction and connect the artwork to the right final application.